In 2020, the streaming paradigm that the audience knows about will split like never before. In addition to Hulu, Amazon Prime Video, Disney Plus and Apple TV Plus, WarnerMedia will also bring HBO Max, NBC Universal Peacock and newcomers like Quibi to mobile devices and dream of getting people away from traditional media. Almost every platform will have original shows, original films and original interactive content. Network, cable and theater distribution remain and flood every platform with even more content.
Self-reported numbers at the end of 2019 suggest that the people behind Netflix are not worried about the increase in competition. Those who subscribe to Netflix seem to spend a lot of time watching Netflix content – original and licensed. As Recode reports based on the data published by Netflix, here are the 10 most popular shows and films that premiered on the platform in 2019.
Murder Mystery (full review)
Stranger Things 3 (full review)
6 Underground (full review)
- The Incredibles 2
The Irishman (full review)
The Witcher (full review)
Triple Frontier (Full Review)
Extremely Evil, Shockingly Evil, and Wicked (Full Review)
The Umbrella Academy (full review)
- The mugger
There aren’t too many surprises on the list, even though the company resists actual data transparency and the number of views is not comparable to a list of films with the highest earnings in a year. In 2017, Netflix reported that users had spent nearly 500 million hours watching Adam Sandler films on the platform, and Murder Mystery reportedly saw 30 million people the first weekend when the film expired in the summer. Despite his best film premiered in theaters this month, Netflix subscribers remain Sandman loyalists.
Blockbuster Stranger Things takes second place, while Martin Scorsese’s three-and-a-half-hour crime drama The Irishman, Michael Bay’s 6 Underground, and fantasy epic The Witcher take second place after being heavily advertised on stage. The past few weeks have also got the list cracked.
How does Netflix judge what its subscribers saw? According to the company, Netflix “examined the number of accounts that watched at least two minutes of a series, film, or special for the first 28 days on Netflix in 2019” Determine what is popular and describe this small number by viewers as “a far purer method of measuring popularity, rather than the past 70% metric (which discriminates against longer form content).”
Regarding some recently released content that hits the top 10 – The Witcher and 6 Underground were both released in mid-December – Netflix says that anything less than 28 days on the streaming service includes “forecast for watching”.
As Recode notes, Netflix is currently promoting 160 million subscribers worldwide, and above all, this base will obviously be watching what it serves. As Netflix staples like The Office and Friends 2020 take flight to new platforms, the company will count on originals – and whatever Adam Sandler wants to whip with his friends – to achieve a greater effect.