Record-high shares

Apple shares are on pace to close at a record high Monday as the company prepares to launch a number of new updates and products, including its widely anticipated mixed-reality headset, at its annual Worldwide Developers Conference.

Stock performance

Shares of the company were up 1% Monday morning and reached $182.85, above its previous record high from Jan. 3, 2022. Apple’s stock is up more than 39% year to date, while the Nasdaq is up around 26.5% for the same period.

Mixed-reality headset

Apple’s headset, according to reports, will feature high-definition screens in front of the user’s eyes. But it could also let users see and interact with the real world through high-powered cameras mounted on the device, a trick sometimes called passthrough or mixed reality.

New investment

The new headset from Apple would mark new investment into a technology that has been fraught with disillusionment.

VR industry struggles

When Facebook rebranded as Meta in October 2021, it drew attention to VR and the metaverse headsets. But since then, sales for existing VR headsets have underperformed, usage has been worse and the anticipated explosion in successful VR software companies isn’t yet a reality.

Meta shares

Shares of Meta were down around 1% early Monday.

Contributors

— AsumeTech’s Kif Leswing contributed to this report.