The Adobe Digital Economy Index showed that American consumers spent $ 7.1 billion in shopping online starting Monday at 9pm on the Internet.
And Adobe expects the final reading to indicate buyer spend between $ 10.4 billion and $ 11.1 billion.
Adobe also expects customers to spend $ 2.5 billion between 7pm and 11pm local time.
“Internet Monday” follows Thanksgiving in the United States.
The so-called “Internet Monday” was created by marketing companies to get consumers to shop online and the term was first used on November 28, 2005, becoming one of the most popular days for shopping. “online”.
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