In the last series of things we never thought would happen, the seemingly infamous hip hop record label Death Row has a new owner … and it’s one of the most unlikely commercial moves of all. time. The popular toy company Hasbro is now the official owner of the record company founded by Suge Knight, currently incarcerated.
@XXL reports that earlier this week (and to close 2019 on a high note), Brian Goldner, CEO of Hasbro, announced the acquisition of Entertainment One, which owns Death Row Records, in a cash transaction of worth about $ 3.8. billion. The deal was originally made over the summer, but now it’s finally closed and official.
With the new acquisition, Hasbro now owns the music subsidiary of eOne Dualtone, as well as the entire catalog of Death Row Records, which it bought in 2013. In the 1990s, Death Row Records, founded by Suge Knight, was one of the most popular and powerful labels in the music industry that helped launch the careers of some of the most legendary hip-hop artists, including Snoop Dogg, Nate Dogg, Tha Dogg Pound and Tupac Shakur, who signed with the label during the last year of his life.
Goldner had this to say about the new trade movement:
“We are excited about what we can do together and see a tremendous opportunity to create shareholder value through this acquisition. Our activities are highly complementary with substantial synergies and a great cultural fit. The addition of eOne accelerates our development strategy by expanding our brand portfolio with the beloved global preschool brands of eOne, adding proven expertise in television and film and creating additional opportunities for profitable growth in long term. We are pleased to welcome the incredibly talented eOne team to our business. “
You remember that the last update on Death Row was that, at the request of Suge, Ray J would manage the musical side of the company in the future, but with the new owners, it is difficult to know what will happen with that.
Roommates, what do you think?
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