Apple Blocks Fortnite’s Return to iOS: What You Need to Know

Epic Games has faced yet another setback in its ongoing struggle against Apple. Recently, it was announced that Apple has blocked Epic’s attempt to add Fortnite back to the iOS App Store, a move that leaves millions of players unable to access the popular battle royale game on their devices. The controversy, which encapsulates the broader fight between app developers and platform holders, raises important questions about the future of digital marketplaces.

What Happened?

On May 9, Epic Games submitted Fortnite for review to Apple, hoping to return to the iOS ecosystem. However, just a few days later, on May 14, Epic CEO Tim Sweeney took to social media platform X (formerly Twitter) to express concern over the lack of approval from Apple. The official Fortnite account later confirmed that the game had been blocked from the iOS App Store, stating, “Apple has blocked our Fortnite submission so we cannot release to the US App Store or to the Epic Games Store for iOS in the European Union.” This means Fortnite will remain offline on iOS devices globally until Apple revisits its decision.

The Backstory: Epic vs. Apple

This episode is just the latest chapter in the tumultuous saga between Epic Games and Apple, which has been ongoing since 2020. The conflict ignited when Epic sued Apple for taking a 30% cut of all in-app purchases while disallowing alternative payment methods outside Apple’s ecosystem. Epic tried to circumvent these fees by introducing a direct payment option within Fortnite, which led to Apple’s removal of the game from the App Store and the termination of Epic’s developer account.

In 2021, a U.S. court ruled in favor of Epic, ordering Apple to allow developers to link to external payment options. However, Apple responded by implementing a 27% commission on purchases made through these links, while also providing warnings about potential safety risks. This maneuver has been met with criticism and legal actions against Apple, including a recent finding by a judge that could lead to contempt charges against Apple’s leadership.

Recent Developments

Just earlier this month, a U.S. judge ordered Apple to cease enforcing the 27% commission and to stop the use of warning prompts, stating that the company had violated the terms of the 2021 injunction. Furthermore, allegations arose that Apple VP Alex Roman had “outright lied under oath.” These developments have escalated the stakes for both companies as they maneuver through the legal labyrinth surrounding app store policies.

Amidst this turmoil, Epic Games indicated plans to bring Fortnite back to the iOS App Store. The company also updated its Epic Rewards program to offer players 20% back in rewards for purchases made directly through Epic, rather than via the formal platforms. However, progress has stalled due to Apple’s lack of action regarding the game’s approval.

What Lies Ahead?

Sweeney has expressed frustration over Apple’s slow response, highlighting the detrimental impact that delayed app approvals can have on live service games like Fortnite. In his communications, he emphasized that continued support from platform holders is essential for developers to deliver timely updates and maintain player engagement. “There is no way a rapidly evolving multi-platform game like Fortnite can operate if platforms use their power or processes to obstruct,” he noted.

As of now, Fortnite remains unavailable on iOS, and the global gaming community is left awaiting a potential resolution. Will Apple revisit its guidelines, and will Fortnite find its way back to millions of iOS fans? Only time will tell.

Conclusion

The ongoing battle between Epic Games and Apple is more than just a dispute over app approvals; it’s a pivotal moment that could redefine the landscape of app store policies. The implications of this saga could influence how developers interact with platform holders and how players access their favorite games. As it stands, Fortnite on iOS will remain offline until Apple unblocks its submission, leaving fans in limbo and eagerly watching for updates.

For ongoing updates about Fortnite, consider visiting related articles on our site about the Fortnite updates and Epic Games. You can also check out our recent posts on gaming business trends and platform evolution.