Houston woman shares unhappy experience trying to get makeup done at Ulta Beauty as Darkskin woman

We all know how important representation is, especially in beauty, and although makeup companies have made strides in recent years to include people of all colors, that doesn’t necessarily translate into training makeup artists.

Case and point; A Houston woman recently went to an Ulta in New Jersey, where her in-laws were having her baby shower, hoping to have fun on her special day. While Ebony was impatiently awaiting a major makeover, her experience was very different from her expectations.

“I wanted to look and feel better at 8 months pregnant by my baby shower,” Ebony told The Shade Room. After learning that her skin was “too dark” to achieve the desired look, Ebony was passed on to another makeup artist who failed to give her what she wanted. The next day, when she called to complain about the experience, she was offered compensation in the form of a bag of lotion samples.

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TSR STAFF: Christina C! @cdelafresh ___ We all know how important representation is, especially in beauty, and although makeup companies have made strides in recent years to include people of all colors, that doesn’t necessarily translate into the training of make-up artists. ___ Case and point; A Houston woman recently went to #Ulta in New Jersey, where her parents-in-law were hosting her baby shower, hoping to have fun on her special day. While Ebony was impatiently awaiting a major makeover, her experience was very different from her expectations. ___ “I wanted to look and feel better at 8 months pregnant by my baby shower,” Ebony told The Shade Room. After learning that her skin was “too dark” to achieve the desired look, Ebony was passed on to another makeup artist who failed to give her what she wanted. The next day, when she called to complain about the experience, she was offered compensation in the form of a bag of lotion samples. ___ Ebony shared her story because she wants things to change and thinks that Ulta and the other cosmetics stores should train their artists on how to make up for everyone, not just for fairer skinned people. “I want them to learn the etiquette of customer service,” said Ebony. “I want them to understand that being in the makeup industry is a matter of inclusion and to click on the link in our biography to find out more. ????: @ebby_lolo

A post shared by The Shade Room (@theshaderoom) on December 31, 2019 at 1:47 p.m. PST

Ebony shared her story because she wants things to change and thinks that Ulta and other cosmetic stores need to train their artists on how to do makeup for everyone, not just for fairer-skinned people. “I want them to learn the etiquette of customer service,” said Ebony. “I want them to understand that being in the makeup industry is about inclusion and diversity.”

She continues: “Maybe Ultra needs to train its staff in diversity or even to teach its (make-up artists) how to work with skin of all hues and textures. The amount of money that women of all colors spend each week in their stores is outrageous. If they want to offer a range of services, they have to make sure that nobody leaves their store less than that. “

Ebony adds that she hopes that Ultra will see her story and respond by making these important changes so that everyone can have the opportunity to feel beautiful.

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  1. Pathetic.. If you want your makeup done correctly hire a real makeup artist. Stop making it about race, this isn’t a racial issue. OMG it was free, if it was so special maybe she should’ve planned it. Don’t rely on retail personnel to match you, you’ve got eyes match yourself, become educated on what lines work for you, companies that make shades to work with just about every tone of flesh. If it’s a free makeover you got exactly what you paid for, nothing. So sick of people crying every time they don’t get what they want. Besides lol not like it was life threatening… go wash your face, tada easy answer. Educate yourselves people, seek out and support those that support your concerns. (Btw the lashes are way too long, horrid)

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