Israeli thermal camera company secures investment from Gentex

Gentex Corp, a supplier of high-tech automotive electronics, mirrors, and dimmable glass, is investing in and collaborating with Adasky, an Israeli company that has developed a small thermal camera. The device is designed to improve the safety of self-driving cars and reduce accidents involving pedestrians. Adasky’s mission is to bring affordable thermal cameras that fill in gaps left by automated driving systems’ sensors to the market. Its camera, which is less than 2 inches long, can “see” up to 984 feet ahead of a vehicle and classify living beings at more than 650 feet. The device is shutterless and unaffected by changes in weather, light, or road conditions.

Gentex has been investing heavily in its sensing capabilities over the past few years, and Adasky was a great addition to its existing suite of sensing products, said Gentex CEO Steve Downing. Gentex’s spokesperson Craig Piersma said that the camera could be paired with Gentex’s Full Display Mirror, which uses a camera to project live video on a vehicle’s rearview mirror. The first product resulting from the collaboration could be available in just two years, and Gentex could manufacture the cameras in high volume.

Gentex, based in Zeeland, Mich, was ranked No. 88 on Automotive News’ 2022 list of the top 100 suppliers globally, with sales of $1.69 billion to automakers in 2021. Gentex and Adasky will conduct engineering work in Israel.

In conclusion, Gentex, a renowned supplier of high-tech automotive electronics, mirrors, and dimmable glass, is collaborating with Adasky, an Israeli company specializing in affordable thermal cameras. The two companies aim to improve self-driving cars’ safety by reducing pedestrian accidents. Adasky’s thermal camera is less than two inches long and can “see” out as far as 984 feet ahead of the vehicle. The camera is also not affected by weather, light, or road conditions, making it an excellent addition to Gentex’s existing range of sensing products. According to spokesperson Craig Piersma, Gentex and Adasky’s first product could be launched in just two years, with the potential to manufacture the cameras in high volumes.

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