Getting matching tattoos with your significant other: cute concept or surefire kiss of death? In the latest video from Lauv, for his appropriately entitled brand-new single “Tattoos Together,” he makes a case for both.
” To me, it wasn’t a bad concept since it was such a special time in my life when we were actually delighted together,” Lauv informed MTV News about the idea for the song– which, yep, came after he got matching ink with a now-ex-girlfriend. And it’s an actually charming tattoo.
On the positive hook, Lauv takes that no-regrets method to life by proposing, “Let’s get/ Tattoos together/ Something to remember/ If it’s method prematurely/ Fuck it, whatever.” That blissfully carefree sentiment comes to life in the accompanying visual, in which he dances around a colorful neighborhood block where flowers are offered like drugs and flash mobs are an everyday event. He and director Declan Whitebloom scrapped a preliminary idea for Lauv to get a tattoo with a fan, and decided on a more aesthetically fascinating concept motivated by the Hall & Oates dance sequence from 500 Days of Summer Season In that dreamlike scene, Lauv stated, “whatever sort of goes perfectly for the main character,” which mirrored his own headspace when he wrote “Tattoos Together” in 2015.
” At that time in my life, I was manic,” he stated. “I was extremely, very, incredibly, very unrealistically delighted and spontaneous since I had actually just gotten on my antidepressants and I was in a truly huge hole before that. I was incredibly, extremely high and I didn’t realize it at the time. I desired the video to seem like you’re so in love and it’s so ideal, and after that had the idea to shatter it at the end with the unfaithful.”
Undoubtedly, after dancing up a storm with his smiley neighbors, Lauv roams back house, all set to propose to the lady of his dreams. But when he gets down on one knee, he sees her in bed with another guy– which triggers an amusing outro and blooper reel where Lauv cusses up a storm and go crazy about their coordinating tats by shouting that he “can’t be buried in a Jewish cemetery” any longer.
” That scene was amusing to shoot since I completely improv’ ed it,” he said. “We had to do it many times and the first 2 times, I really felt in it. And after that after you’re screaming, like, 10 times, you kind of start to feel bad and strange. Especially because, the woman in the video, I think it was her very first video ever, so I felt very bad shouting at her.”
Remarkably, the video was shot all in one take, though they wound up utilizing the 15 th run-through for the final version. Chalk that as much as the choreography, which Lauv only learned the day prior to recording.
” I think it’s the most [dancing] I have actually done,” he stated. “But I’m going to do a lot more in future videos. I have actually been discovering how to dance, which is truly fun.”
” Tattoos Together” is the latest taste of Lauv’s upcoming debut album, ~ how i’m feeling ~, and it’s not the only brand-new song connected to a piece of his growing collection of body ink. He has 14 tattoos amount to (none he regrets), with the most current being the phrase “Modern Loneliness” on his arm, in commemoration of one of his favorite tracks off the album.
” It’s this extremely, super meaningful song to me,” he said. “That a person’s basically about … I seem like these days, I’m so utilized to never ever being alone however feeling so alone. It’s so simple to feel absolutely isolated even if there’s people around you. I simply believe it’s this condition that a great deal of individuals in my generation feel.”
We’ll need to wait to hear that tune up until ~ how i’m feeling ~ gets here on March 6, after a long and constant increase for Lauv. It’s currently been 2 years since he broke out with “I Like Me Better,” and he’s kept up a constant stream of songs since, consisting of “I’m So Tired …,” “Fuck, I’m Lonely,” “Sims,” “Mean It,” and “Drugs & the Web,” all of which appear on the upcoming album.
” It feels very long overdue,” he confessed about the task’s approaching arrival. “I’m truthfully nervous due to the fact that there’s a great deal of different vibes on the album and some of them I believe are going to be way different than what individuals would expect. They’re actually crucial parts of me as an artist, and I believe it’s the first time that I’m actually checking out every element of who I am and the kind of music I want to make.”
And make no mistake: there’s plenty more music (and plans for more tattoos) on the way.
” I’m truthfully currently dealing with my next project,” Lauv said. “I’ve just been in such a creative flow, so I’m really delighted.”