Twitter Preparing Job Postings Feature for Verified Organizations
Twitter appears to be prepping a feature that allows verified organizations on the platform to post job listings on their profiles. The social media giant has also created an official TwitterHiring account, but hasn’t tweeted anything from it yet.
Although Twitter hasn’t officially announced the job postings feature yet, some verified organizations have already been able to post job listings under their Twitter bios on their profiles. The job listings take interested applicants directly to the company’s website, where they can learn more about the position and submit an application.
App researcher Nima Owji posted a screenshot detailing the feature, which the social media giant is reportedly referring to as “Twitter Hiring.” According to the screenshot, Twitter describes the feature as a way for verified organizations to attract talent to their open positions. Verified organizations will be able to add up to five job positions to their profiles.
The screenshot also indicates that Twitter will allow verified organizations to import all of their open jobs to the platform by connecting to a supported ATS or XML feed, which would allow them to add their listings to Twitter in minutes.
The move doesn’t come as a complete surprise, given that Twitter owner Elon Musk hinted at the feature back in May. After a user had suggested that Twitter should implement dating features, Musk responded: “Interesting idea, maybe jobs too.”
With this new feature, Twitter is looking to take on popular companies like LinkedIn and Indeed. It’s worth noting that Twitter purchased a job-matching tech startup called Laskie in May, which was the company’s first acquisition since Musk purchased the app. It’s possible that the acquisition helped the social media giant develop and ship the feature.
It appears that verified organizations won’t have to pay extra to access the job postings feature. Media company Workweek got access to the job postings feature, and its CEO Adam Ryan says the feature is included in Twitter’s $1,000 per month Verified for Organizations package.
Although Twitter users already post job postings on the platform via tweets, the new functionality could help companies easily reach candidates across the platform’s widespread user base.
Twitter is taking steps to become more than just a social media platform by venturing into the job listings market. With its upcoming job postings feature, verified organizations can attract talent, reach a wider audience, and streamline the application process. By allowing companies to import their open jobs from other platforms, Twitter aims to make it easier for organizations to post listings and connect with potential candidates.
In a move that challenges popular job search platforms like LinkedIn and Indeed, Twitter’s decision to enter the job market demonstrates its willingness to diversify its services and provide new opportunities for both job seekers and employers. With the previous acquisition of job-matching tech startup Laskie, Twitter is leveraging its resources to enhance the overall user experience and offer a competitive edge in the recruitment industry.
While existing Twitter users have been posting job opportunities through tweets, the dedicated job postings feature allows companies to maximize their reach and engagement. By linking job listings directly to their profiles, verified organizations can drive traffic to their websites and provide detailed information about available positions. This feature not only benefits companies but also benefits job seekers who have a growing presence on Twitter and can now find relevant opportunities more easily.
Furthermore, Twitter’s effort to make this feature accessible to verified organizations at no additional cost demonstrates their commitment to providing value and promoting user engagement. By bundling the job postings feature within the Verified for Organizations package, Twitter ensures that companies can benefit from this new functionality without any financial barriers.
As Twitter continues to expand its offerings, the future of job postings on social media platforms looks promising. With its large user base and effective targeting capabilities, Twitter has the potential to become a go-to resource for job seekers and employers alike. By continually innovating and adapting to the needs of its users, Twitter solidifies its position as a multifaceted platform that goes beyond the realms of traditional social media.
Key Takeaways:
- Twitter is preparing a job postings feature for verified organizations, allowing them to post job listings on their profiles.
- Verified organizations can import their open jobs to Twitter through a supported ATS or XML feed.
- The move is seen as a direct competition against popular job search platforms such as LinkedIn and Indeed.
- The feature is included in Twitter’s Verified for Organizations package with no additional cost for verified organizations.
- This new functionality enables companies to reach a broader audience and streamline the application process for potential candidates.
