Meta Quest for Business: The Next Step for Enterprise AR

Meta’s Quest headsets have long been reliably consumer focused – at least until last year’s Quest Pro launch. Meta, like Magic Leap and Microsoft before it, has seen the writing on the wall. The real money is in enterprise.

At today’s Connect conference in Menlo Park, CA, Meta teased Meta Quest for business. The platform is designed to offer enterprise AR applications in a single spot. The new service is set to launch in October.

The Rise of Enterprise AR

The offering arrives four months after Apple unveiled its own Vision Pro headset back at WWDC. Spatial computing is at the heart of Apple’s offering, creating workspaces in augmented reality. Despite being an unproven platform thus far, Meta has clearly seen the potential in the idea.

Compatible with Leading Applications

Meta Quest for Business will be compatible with a number of different enterprise applications, including Microsoft 365, which is set to arrive for the platform later this year. No further details were offered during today’s keynote.

Conclusion

As technology continues to advance, the shift towards enterprise-focused applications is becoming increasingly evident. Meta Quest for Business is Meta’s foray into the world of enterprise AR, providing a single platform for businesses to explore augmented reality applications. With compatibility for leading applications like Microsoft 365 on the horizon, Meta is positioning itself as a key player in the growing industry of enterprise AR.